Quick Navigation:
Why Is Local SEO Important? (Or: How to Avoid Being the Invisible Man of the Internet)
The Art of Local Keyword Research: It's Not Rocket Science, But It's Close
How to Do Local Keyword Research (Without Pulling Your Hair Out)
Using Competitors for Your Local Keyword Research: Spy Games, Business Edition
The Best Local SEO Keyword Research Tools: Your Digital Swiss Army Knife
Now, let's dive into the content:
Welcome to the Digital Jungle Gym
Local Keyword Research, why it matters, and how to tackle it.
You’ve heard me say it before, it’s my go-to, with my own little spin: "If it’s right, when you build it, they will come." You might think online success is as easy as setting up a digital lemonade stand. Spoiler alert: it's not. Just putting a website out there doesn't mean potential customers will be queuing at your virtual door like it's Black Friday at a waffle iron factory.
Recent data shows that 21% of businesses find it challenging to drum up decent website traffic. It's like throwing a party and forgetting to send out invitations – awkward and empty. But fear not, we're about to embark on a witty journey through the wild world of local keyword research.